How do I cross-check the status and validity dates of evidence supplied for a customer-facing claim?
Validity includes both endpoints. A reviewer remains responsible for whether the evidence substantiates the wording.
Open Product Claim EvidenceTry the worked example
These are the example inputs from Product Claim Evidence. Replace them in the tool to run your own case.
| Claim | Source reference | Reviewed | Expires | Publish date | Evidence |
|---|---|---|---|---|---|
| Cotton content on label | Spec-A3 | 2026-10-01 | 2026-12-31 | 2026-11-03 | confirmed |
| Compostable wrap | Test-X | 2026-02-01 | 2026-08-01 | 2026-11-03 | confirmed |
Example result
Compostable wrap · Hold · Test-X: confirmed. Evidence expired before publication.
Who uses this?
Product-page copy editors. The free online tool runs the calculation in your browser. To edit the files and use the tools offline in one business, see the €49 offline edition.
Where the idea came from
Benchcraft adapted the reviewed brand misuse evidence register idea for product-page copy editors. The rules and fictional example here were created for this tool.
Original video